This course is for you if:
✔ You've set up your eCommerce store but aren't sure what to do to increase sales.
✔ You want to learn how to make your site more engaging for customers.
✔ Words like Traffic, Click Through Rate (CTR), and Conversion Rate (CVR) are confusing and you're not sure how to increase those numbers.
✔ You have eCommerce sales goals but you're not sure what steps to take to meet them.
✔ You dislike complicated terms or boring lecturers.
✔ You want something real, raw, and a no-bulls course.
✔ You’re passionate, driven, and dedicated.
✔ You’re ready to have fun!
You weren't taught the basics of eCommerce, were you?
You’re here because words like Traffic, Click Through Rate (CTR), and Conversion Rate (CVR) are confusing.
You have tried moving into the eCommerce world but the number of online conversions (your conversion rate) isn't where you want it to be.
You have goals for your eCommerce business but aren't sure how to accomplish them.
You are the reason I created…
This quick, strategical, yet user-friendly course will help you sift through all the details of the eCommerce world to increase online conversions. With the tools and simple steps I present to you in this course, you will begin to see how the small details can have a big impact.
Learn how to increase Conversion Rate (CVR) in your eCommerce store with this course. I have packed my experience, knowledge, and humorous personality into this course to provide you with a strong, powerful, and fun lesson.
Launching a business is complex. Launching a business and not knowing what to do is even worse. This course will give you the tools you need to increase website traffic, encourage customers to click on your products, and enhance the shopping experience to increase conversions. This course has been designed for you to succeed, by not only providing custom guides and templates, but also by giving you all of the tools, guidance, and support you need.
Helped generate over $3.5MM in sales for eCommerce start-ups and digital services.
Oversaw a total of 1.5M in advertising budget for eCommerce and digital services companies.
Led the build-out of an eCommerce company that generated 1MM in revenue in less than 1 year.
Meet Daniella Serquen
Daniella Serquen is an entrepreneur and executive director of e-commerce companies. Daniella has led companies from $ 0 to $ 1 million in annual sales. Daniella founded her first company while she was still in college, and now she is the co-founder and president of BalanceGenics, an online dietary supplement company.
Daniella loves helping aspiring entrepreneurs succeed. Daniella believes in the ability of the human being to evolve through personal development and self-education. Daniella believes in the importance of learning to regulate our emotions, create empowering habits, and change old ways of thinking that prevent us from reaching our full professional and personal potential.
Daniella studied Bilingual Audiovisual Communication at the Carlos III University of Madrid, and graduated from California State University Long Beach, California with a degree in Film & Electronic Arts and a specialty in Production. Daniella was born in Peru, she lived in southern Spain for most of her life and now lives in Huntington Beach, California. Daniella is fluent in English and Spanish.
What You'll Learn
You'll learn what you need to know. You'll learn the how to's and what you need in order to become successful in eCommerce. Adding what might seem to be simple details can have a big impact on your eCommerce goals. The only thing I need from you is to be dedicated and have the motivation to see your eCommerce business grow! Bring your imagination to this course and soar high!
Soar! Soar! Soar! You're on your way to creating a successful eCommerce store. You will learn the exact action steps to take so you can increase Traffic, Click Through Rate (CTR, and ultimate: Conversion Rate (CVR). We are going to focus on the details: optimizing your storefront, improving the checkout process, and using your customer base to enhance the eCommerce shopping experience. Think of this as a birds eye view of how to get from your current situation to soaring high in no time at all! Be ready and let's SOAR!!!
When you finish this course you will:
✔ Know the difference between Traffic, Click Through Rate (CTR), and Conversion Rate (CVR)
✔ Have the tools you need to optimize your eCommerce storefront
✔ See what small details can be added that have a big impact on conversion
✔ Be able to use customer insights to further enhance the shopping experience for future customers
✔ Understand how to think like your customer to drive sales
The most value I can bring to you is to learn how to think about the conversion process because there are a lot of steps to do and a lot of things that seem important, but in eCommerce, we can always improve things.
Example Curriculum
Wondering how to increase your Conversion Rate (CVR)?
Stop wondering.
Let’s do it now, together.
Course Delivery
Editable and downloadable documents. Will this course have these?
Download user-friendly documents according to your preference. You can print or edit online, and access EVERYTHING, from templates to workbooks!
Timeline.
This is a quick course to help you understand what details you can incorporate into your site to see instant results! Changed wording here.
Videos.
Access uncut videos where I explain topics that you might find difficult to understand and learn new techniques.
Book your calendar!
I’ll provide virtual live Q&A sessions where you can interact with me and ask questions.
Build long-lasting friendships with my support group.
- Surround yourself with people with the same mindset.
- Ask questions at any time!
- Get your answers directly from me.
You'll also get...
Multimedia Lessons
32 lessons to guide you through the course
Smart Devices
Compatible with all devices - learn anywhere, anytime
Worksheets
Downloadable, editable PDF worksheets to help plan for the future
FAQs
Q: What is included in the course?
A: The curriculum is linked above with an explanation of each section of the course.
Q: What makes your training better than the others?
A: I made this course that walks you through every single step, covering from the basics to the complicated things. It includes workbooks, a timeline, and realness. There isn’t another program that will walk you the way that I will. I will show you how to understand your customer base and how you can pivot small details over time so you have a business that is steady and stable throughout the years. I will show you that those seemingly small details can mean big results.
Q: What if I’m not very technical?
A: You may not be technical, but you can learn, right? If you are going to run a technical business, you have to go with an open mind and learn how to do it. It may be intimidating but are you going to let the technical side stop you? Can you come into this course with an open mind? Some things are not as complex as they seem, or as they sound, once you learn it, it’ll become a part of you.
Q: What are some benefits of optimizing my storefront?
A: Besides increasing your sales, you will also have increased traffic, which means more brand awareness. There’s also a chance to engage more with your customers, therefore increasing customer satisfaction. Greater brand awareness and increased customer satisfaction can equal more organic growth and increased conversions!
Q: Is there passive income involved? Will this course have this or something similar?
A: Yes, there’s a section in this course that explains the use of affiliate links and the benefits of having videos on your website.
Q: Are there examples to illustrate the points?
A: Yes, we thought of everything when we were making this course. We developed it with a team of people that were concerned about the different learning styles every student has. We made sure to include the four core learning styles so that everyone gets a chance! I’ve been where you are at right now, and I know what you need in order to succeed.
Q: Is this course meant to be worldwide?
A: Be mindful that examples or experience that I have provided in this course is based on what I learned in companies from the United States. eCommerce is a global industry but make sure to research the legal aspects in your country and adapt them to your business. The beauty of eCommerce is that the mindset of eCommerce and the way to strategize can be pretty similar everywhere around the world. When you’re learning from this eCommerce course, you’re learning from companies in the United States, so you may even open your mind to other possibilities if you're located outside of the United States.
Q: Is this course live or can I move at my own pace?
A: In this course, you can move at your own pace. Self-paced courses allow you to gain ownership and develop that “I can do anything” mindset, you also have the freedom to try different learning methods, and you boost self-esteem & self-reflection. This course is organized in a specific way for your benefit. In the end, this all helps you enhance your eCommerce business.
Q: Do I need any additional materials to take this course?
A: That is totally up to you! Whether you want to print out the documents or upload everything to a cloud, this course will overcome any learning curve you might have. Will this course have this or something similar?
Q: Do you offer additional support or encouragement?
A: We address customer issues with a team that specializes in guidance, problem-solving skills, and patience. As soon as you become my student, you have access to a Slack Group. Where you engage with people of your similar mindset and be a part of a diverse yet driven community. This type of collaboration allows your name and your company’s name to be more exposed, all while learning from each other!
Q: Who should I contact when I have technical issues?
A: Accidents happen and if you forget your password, use the “forgot password” option offered at login. For any other problems, don’t hesitate to reach out and send an email to [email protected] and we will take care of your problem ASAP.
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NEED COPY HERE
VARK Learning Model
We developed this course with a team of people that were concerned about the different learning styles every student has. We made sure to include the four core learning styles (VARK Model) so that everyone gets a chance to learn!
Collaborative Community
As soon as you become my student, you have access to a Slack Group, where you can engage with people of your similar mindset and be a part of a diverse, driven community. This type of collaboration allows your name and your company’s name to be more exposed, all while learning from each other!
Build a Strong Foundation
I will show you how to understand your customer base and how you can pivot small details over time so you have a business that is steady and stable throughout the years. I will show you that those seemingly small details can mean big results. Changed wording here.
Stop wasting time and money.
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