Change More Lives & Generate More Profit

with your eCommerce Business



If you KNOW that your product could be positively impacting millions of others, and you are not able to figure out HOW to make that happen. You are in the right place.


Struggling to convert visitors to customers in your eCommerce store? We've got you. Wondering what systems will take your team and operations to the next level? You're covered!


Welcome to my library of resources I've created just for you: courses, templates, & everything I've built and learned over the years. 




Hola, a bit about me

(the instructor)


Daniella Serquen is an entrepreneur and executive director of eCommerce companies. Daniella has helped build online companies from $0 to up to $1 MM in annual sales. Daniella founded her first company while she was still in college. Fast-forward, Daniella became president of BalanceGenics, a USA-based online dietary supplement company. After going through the process of selling the company, she began to share what she had learned about building & scaling eCommerce companies.


Daniella loves helping entrepreneurs succeed. Daniella believes in the ability of the human being to evolve through personal development and self-education. Daniella believes in the importance of learning to regulate our emotions, create empowering habits, and change old ways of thinking that prevent us from reaching our full professional and personal potential.


Daniella studied Bilingual Audiovisual Communication at the Carlos III University of Madrid (Spain) and graduated from California State University Long Beach, California (USA) with a degree in Film & Electronic Arts and a specialty in Production. Daniella was born in Peru, she lived in southern Spain for most of her life and now lives in Orange County, California. Daniella is bilingual in English and Spanish.